Search Engine Optimization
SEO, or Search Engine Optimization, is a digital marketing strategy aimed at improving a website’s visibility and ranking on search engine results pages (SERPs). The primary goal of SEO is to attract organic (non-paid) traffic to a website by optimizing various elements both on the website itself and externally.
Imagine what 3000 or 5000 monthly traffic can do to your business.
The more the number of people who visit your website, the more they buy your product or service.
Seems impactful?
- We research how people are searching for your products/services.
Our SEO begins with identifying the terms and phrases (keywords) that users are searching for on search engines. This involves understanding your target audience and their search intent.
- We optimize your website for these searches/keywords.
This involves optimizing elements directly on your website to improve its relevance and visibility to search engines. We optimize every page on your website, from your homepage to product pages, down to the very least – the privacy policy page. We also create content that resonates with your visitors, targeting top-of-the-funnel keywords, middle-of-the-funnel keywords, and bottom-of-the-funnel keywords. Not only that. We also optimize the images on your website to show on the image sections of search engines. The whole optimization includes optimizing meta tags (title tags, meta descriptions), headings, URL structures, and ensuring the website’s content is high-quality, relevant, and optimized for target keywords.
- We build your connection with other websites.
This aspect focuses on building your website authority and credibility through external factors, primarily through links from other sites to your site as referrals, thereby sending traffic to your site and also serving as an upvote to your site. We focus on acquiring backlinks from reputable and relevant websites, social media promotion, and other methods to increase your website’s perceived value by search engines. Suppose there is a site that 300 websites are linking to and another site that only 30 low-quality websites are linking to, and both websites are trying to get the same customers. In that case, Google and Yahoo would rank the sites that quality 300 websites are linking to.
- We perform some technical repairs on your site.
This includes optimizing your website for search engines to easily go through your site and save them as well as score how people relate to your site. The technical terms are crawlability, indexability, and overall user experience. This is done by optimizing website speed, mobile-friendliness, site structure, URL structure, and fixing any technical errors that may hinder search engine bots from properly crawling and indexing the site.
- Making your site easily found by locals (if applicable).
If the customers for your business are local customers, local SEO involves optimizing the website to appear in local search results. This includes creating and optimizing your business to show on Google My Business listings, acquiring local citations, and optimizing your website content for local keywords.
What Good SEO Results Look Like
4,160 Clicks in a year X 0.2% conversion rate =
Our SEO begins with identifying the terms and phrases (keywords) that users are searching for on search engines. This involves understanding your target audience and their search intent.
- We optimize your website for these searches/keywords.
This involves optimizing elements directly on your website to improve its relevance and visibility to search engines. We optimize every page on your website, from your homepage to product pages, down to the very least – the privacy policy page. We also create content that resonates with your visitors, targeting top-of-the-funnel keywords, middle-of-the-funnel keywords, and bottom-of-the-funnel keywords. Not only that. We also optimize the images on your website to show on the image sections of search engines. The whole optimization includes optimizing meta tags (title tags, meta descriptions), headings, URL structures, and ensuring the website’s content is high-quality, relevant, and optimized for target keywords.
- We build your connection with other websites.
This aspect focuses on building your website authority and credibility through external factors, primarily through links from other sites to your site as referrals, thereby sending traffic to your site and also serving as an upvote to your site. We focus on acquiring backlinks from reputable and relevant websites, social media promotion, and other methods to increase your website’s perceived value by search engines. Suppose there is a site that 300 websites are linking to and another site that only 30 low-quality websites are linking to, and both websites are trying to get the same customers. In that case, Google and Yahoo would rank the sites that quality 300 websites are linking to.
- We perform some technical repairs on your site.
This includes optimizing your website for search engines to easily go through your site and save them as well as score how people relate to your site. The technical terms are crawlability, indexability, and overall user experience. This is done by optimizing website speed, mobile-friendliness, site structure, URL structure, and fixing any technical errors that may hinder search engine bots from properly crawling and indexing the site.
- Making your site easily found by locals (if applicable).
If the customers for your business are local customers, local SEO involves optimizing the website to appear in local search results. This includes creating and optimizing your business to show on Google My Business listings, acquiring local citations, and optimizing your website content for local keywords.
What Is SEO
SEO, or Search Engine Optimization, is a digital marketing strategy aimed at improving a website’s visibility and ranking on search engine results pages (SERPs). The primary goal of SEO is to attract organic (non-paid) traffic to a website by optimizing various elements both on the website itself and externally.
Imagine what 3000 or 5000 monthly traffic can do to your business. The more the number of people who visits your website, the more they buy your product or service.
Seems impactful?
Here is how we do it to get you the perfect visitors to your site.
1. We research how people are searching for your products/services
Our SEO begins with identifying the terms and phrases (keywords) that users are searching for on search engines. This involves understanding your target audience and their search intent.
2. We optimize your website for these searches/keywords
This involves optimizing elements directly on your website to improve its relevance and visibility to search engines. We optimize every pages on your website, from your homepage to product pages, down to the very least – the privacy policy page. We also create contents that resonates with your visitors, targeting top of the funnel keywords, middle funnel keywords and bottom of the funnel keywords. Not only that. We also optimize the images on your website to show on the image sections of search engine. The whole optimization includes optimizing meta tags (title tags, meta descriptions), headings, URL structures, and ensuring the website’s content is high-quality, relevant, and optimized for target keywords.
3. We build your connection with other websites
This aspects focuses on building your website authority and credibility through external factors, primarily through link from other sites to your site as referrals, thereby sending traffic to your sites and also serving as an upvote to your site. We focus on acquiring backlinks from reputable and relevant websites, social media promotion, and other methods to increase your website perceived value by search engines. Say there is a site that 300 websites are linking to and another site that only 30 low quality websites are linking to and both websites are trying to get the same customers, Google and Yahoo would rank the sites that quality 300 websites are linking to.
4. We perform some technical repairs on your site
This includes optimizing your website for search engines to easily go through your site, and save them as well as score how people relate with your site. The technical terms are crawlability, indexability, and overall user experience. This is done by optimizing website speed, mobile-friendliness, site structure, URL structure, and fixing any technical errors that may hinder search engine bots from properly crawling and indexing the site.
5. Making your site easily found by locals (if applicable)
If the customers for you business are local customers, local SEO involves optimizing the website to appear in local search results. This includes creating and optimizing your business to show on Google My Business listings, acquiring local citations, and optimizing your website content for local keywords.
What Good SEO Result Look Like
It looks like these, note the total clicks:
Can This Be Replicated For My Site?
Absolutely Yes.
If you sell products or services, we have a chance. Hurray.
We only have to understand your customers and how they think and search for your product or service. We then follow the optimization steps we listed above and your sites would start getting traffic.
How Long Would It Take To See These Kinds of Result?
Getting such traffic as above usually takes 6 – 12 months, but don’t worry, we would be with you all the way to the top.
How Much Does It Cost?
Want to find out how much it cost, schedule a call with us and we would discuss your website and send you an analysis of your site and a proposal. Hey, you can get a free website analysis even if you demmmm sure you won’t be working with us.
Ready to Elevate Your Business?
Book a quick 30 mins call to find out what we do and how we can help you grow your online visibility.